The practice of contributing a post to someone else’s blog, done in order to gain exposure, authority, relationships, and links, is known as Guest Posting, sometimes also called Guest Blogging.
Guest Posting helps in building relationships across the industry and especially with the blogger and his audience, whose website is hosting your post. It enables the author to tap into the blogger’s audience and increase backlinks to his website.
Guest posting is considered to be one of the best inbound marketing strategies. A survey conducted by Social Marketing Writing found that 62.96% of people perceive blogs with multiple authors to be more credible.
Blogger outreach, on the other hand, also known as blogger relations, is a way to create original, authentic content, to promote a service, brand, or product. Blogger outreach involves a company, seeking exposure for a product or service and a blogger, who has a substantial following.
The company leverages influencers, asking them to write about the company, in exchange for free services or products. The outreach program may also involve money, depending on the relationship the company has with the blogger.
In simple terms, when you have a commodity to promote, you would reach out to a blogger to either feature your product or your company, etc. They may do so in their videos or blogs or maybe share a link back to your website in their content or give out a positive review to encourage the bloggers’ audience to visit your website or blog.
In exchange, you may give out free goodies to the blogger or pay them money, depending on the kind of relationship that you have with the blogger. This method may be called as indirect marketing, wherein you have not involved yourself, and a third party is taking up the job of creating awareness about you and your product.
You need to increase your exposure as a brand along with growing your traffic online. Blogger outreach and guest posting are crucial to help you with that. Usually, both these practices are provided in conjunction, but service providers allow their customers the flexibility to choose either of the two if required.
Having your brand mentions on blogs within your industry, with substantial authority online, gives a boost to your marketing online.
Guest Posting services and Blogger Outreach services are a perfect solution for that!
Guest Posting helps increase your brand exposure and helps to attain organic traffic through unidirectional links. You need outreach blogs that accept guest posts, to be able to get those links, and this is where blogger outreach as a service comes into play.
Blogger outreach helps make a niche in the industry through connections with influencers and authoritative blogs across the industry that you operate in. A single mention on their blog can bring in significant improvement in your website’s SEO.
Some of the benefits that you must know are listed below:
- It helps improve traffic.
- It helps in the growth of your brand.
- You receive ideally convertible traffic.
- You can grow your business and generate more revenue through the leads that you get.
There are multiple guest posting and blogger outreach services available in the market, such as:
OutreachMama is a company that presents an extensive scope of search marketing services and is trusted and recommended by various sources. It provides an on-network relationship establishment, which is handled and managed by stay-at-home moms. These women are professional workers, Search Engine Optimisation (SEO) specialists and amazing writers that present the decagon of combined industry acquaintance. OutreachMama helps the client improve rankings on search engines and also helps in link building.
It is one of the very few guest posting services that lets you work on strategic planning and consultations with the founder from the beginning.
The links that OutreachMama provides comes from the real outreach and it also takes into consideration metrics from Moz, Majestic, Ahrefs, and SEMrush when placing links. The customers are educated by OutreachMama by providing them with a complete anchor text roadmap to understand how it works.
Submit Shop (https://www.submitshop.com/)
Submit Shop calls themselves the “Ultimate SEO agency boosting revenues and delivering results”. It was founded back in 2000. They work for consumers and all the organizations who have trading requirements. It offers various digital marketing services such as Organic SEO, blogger outreach, local business citations, and many other web-based SEO services worldwide. It helps clients productively attain their business goals on stream.
With over 19 years of experience, the clients feel confident that Submitshop is going to work hard to produce results that the clients want and deserve. The company is driven to continue finding new and effective ways to help clients succeed.
Stellar SEO (https://stellarseo.com)
Stellar eMarketing uses the gainful practical techniques, real-word advertising and promoting the products and they specialize in link building, Google Penalty Recovery, and eCommerce SEO. Whatever is the size of the project, they never lose their quality. They make the best effort to arrange a series of blogger’s assistance. The employees at Stellar SEO continuously explore and analyze the newest Google trends, Search Engine Marketing, and Client Confinement approaches to assure the best results for the customers. Stellar SEO was founded back in 2012. It emphasizes the principle of quality over quantity.
Blog Dash (https://www.blogdash.com/)
The main aim of Blog Dash is to make a connection and relationships between bloggers eager to develop their web pages. It was established in 2011 and helps their clients reach what they guide, what they want or offer and take them to the website.
They are constantly improving and redesigning their platform to make it a methodical and user- friendly software engine available online.
Blog Dash is focused on building real relationships and open communication, which they attribute to the success they have experienced thus far. The company already has relationships with thousands of bloggers, which means that the clients can benefit from it immensely.
Megrisoft Limited (https://www.megrisoft.com/)
Megrisoft is a leading digital marketing company registered in England and Wales providing a vast range of IT services worldwide since 1999.
Employees at Megrisoft continuously work on the latest digital marketing trends and happily serve around 8000+ clients. Their experienced and skillful staff is available 24/7 to cater to the customers’ every IT need successfully.
Linkredible presents a distinctive commence to blogger outreach and their performances are general and authentic. The quality of linkage and supremacy through the organization’s assistance is superb to achieve. They are formulated to get more network traffic and trade appreciation from local directories.
They compile high-grade data that involves information about the brand or client’s product that is linkage to web pages, which includes information about the customer’s brand or product and links back to the website that he owns.
The outreach team manually negotiates with real, live bloggers in your specific niche to have the content published on their blogs, which are all considered to be of high authority.
Gotch SEO (https://www.gotchseo.com/)
Gotch SEO is a white brand SEO company based in St. Louis, that provides products at a reasonable price so that you can earn a profit and is run by the founder and CEO – Nathan Gotch.
Some customers have reviewed it to be so effective that it has given them a rise of 25% in organic traffic and a 200% increase in the conversion rates. The site of the customer at Gotch SEO began at $100-$200 per month and now earns more than $1000 per month on autopilot.
Gotch SEO helps turbocharge the activity on the web site and helps increase traffic through authentic sources.
The Hoth (https://www.thehoth.com/)
The Hoth is the best approach to get in-content linkage for the web pages. The Hoth has a long documented history of hundreds of clients. Once connected, they produce a distinctive tool that comprises the interconnected linkage and locate the sites with hyperlinks to the web pages. If you want to post your reviews on the blog it is the perfect method.
Hoth helps you boost your rank and get more traffic on your website.
With these guest posts, the Hoth professionals manually outreach to key sites in the client’s industry to secure a spot for a guest post. The Hoth is also on BloggerLocal’s list of top blog writing services.
Once secured, they create unique, quality articles that include related links and place them on the site with backlinks to the client’s website. These are enterprise-level links that most other blogging outreach services simply can’t achieve.
With a promise to grow your traffic with ethical practices, and offering discounts to wholesalers, they have earned their reputation working for over a decade now.
Outreach Monks (https://outreachmonks.com/)
Outreach Monks has truly made a mark by being voted as one of the most reliable and trustworthy link building service providers.
With thousands of links built for their happy customers and that too within such a short period since they introduced their services, they are certainly one of the best blogger outreach and guest posting services out there. And they do it by involving their customers in the process. They let you choose what content you wish to guest post, and the blog you wish for it to be published on.
They promise to deliver high-quality link building campaigns that work, with the help of their highly experienced and trained PR experts and content writers.
It is recognized as the most affordable and trusted white label link building company by its clients. Outreach Monks also drives innovative technology to help you grow your business.
Submit Core (https://www.submitcore.com/)
Submit Core commands reputation for highly competitive keyword research and authoritative backlink generation.
They have a diverse client pool and their services extend from industry-specific SEO programs to local and small business SEOs.
With over 250 recurring clients and a database of thousands of influencers, they offer nothing less than 5-stared service.
Submit Core delivers niche relevant, do-follow and indexable links, at truly affordable prices through manually hand-picked backlinks.
Based in Vancouver, Loganix is best known and reviewed for their local SEO campaigns. It also offers Guest Posting and Blogger Outreach services.
They have a guarantee on their guest posts and let you pay only for the backlinks that last.
They relieve you from paying for any broken or damaged link.
Furthermore, to improve their customer interaction, they offer their customers to pick the links themselves.
Though these tasks may be done by you on your own, doing so may deprive you of growth opportunities.
Partnering with a white-label link building agency that specializes in guest posting and blogger outreach services, is the best you can do to improve and grow your business.
These agencies also provide you with white-hat optimization for your website.